The Strategy Pyramid: How to Create and Sustain Success (

Built around the theory introduced in “Strategy, Redefined.” (later termed the Theory of Business Solutions), this presentation highlights another facet of this theory – its unifying character. While the business world is divided between a “you are what you do” perspective and a “you are what you say” perspective when it comes to strategy, this theory introduces a “you are what you do AND you are what you say” perspective that can help businesses achieve and sustain success.