Here’s an article on that talks about how Video iPods are cool but not useful. It draws on the Nielsen study that says that video use on iPods is very low.

I personally can never imagine spending more time than it takes to cast a cursory glance to view a video on the video iPod. Especially not for interesting content – I might use it to view some lectures from Stanford [ where the audio is important than the video and the only reason I might view the video is because there might be a PowerPoint presentation in the background ].

I own a U2 edition, 20 GB, black and white audio iPod.


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  1. Hi Braden,

    Thanks for stopping by!
    I too hope that I get a chance to blog on innovation again – it’s been ages – I’ve moved on from innovation to design but I can see that innovation stays ingrained in pretty much whatever I do. Cheers!

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