About Naina

Naina is an international Luxury & Lifestyle Photographer & Blogger based out of India. There's also Brand Storytelling and Influencer Marketing. She is an Experience Collector.

She has been blogging since 2004 starting with the subjects of Innovation Management & Creativity > Branding & Identity Design > Luxury & Lifestyle.

Naina.co was launched in 2010 & became the first Luxury & Lifestyle blog in India, where international luxury brands featured their craftsmanship for the Indian audience. Naina.co is best known for vibrant photography combined with brand-storytelling that elevates a brand's message far above "regular blogging". As a brand, Naina.co has created a unique space within the Indian Influencer Marketing industry as not only a creator of quality, brand-relevant content and also an industry leader pushing the boundaries of creativity and professionalism.

Well-traveled across America ( New York, San Francisco, Los Angeles ), Canada, Europe ( France, Italy, Austria, Switzerland, Netherlands ), The United Kingdom , South-East Asia ( Hong Kong, Singapore, Bhutan, Vietnam, Thailand, Sri Lanka ), the Middle East ( Dubai ), Naina is always looking to bring more of the world to her Indian audience.

All Copyright rests with Naina Redhu. All Rights Reserved. Written permission is required for you to copy & / or use images from this website. Email n@naina.co to ask.

Naina.co Updates & Announcements

Be the first one to receive updates of the following : New Blog posts on Naina.co, New Podcast Episodes, Announcements of giveaways & freebies, Workshop Dates, New products in the shop & much more!

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#WTFNaina : Exceptionally Free

Would you be interested in being one of the very first bloggers to write about these exceptional pieces?
How about, “Would you be interested in being the very first such brand to be featured on the exceptional Naina.co?” No? Sounds arrogant doesn’t it? So does your question. There’s effort that goes into creating the product you’re trying to sell. There’s effort that goes into running this blog and the social media channel network around it.
#WorkshopsByNaina
30th June, 2018 in Gurgaon ( Currently SOLD OUT )
http://www.naina.co/wp-content/uploads/2017/01/TheNainaRedhuExperience-Podcast.jpg
PODCAST : The Naina Redhu Experience

Naina talks about professionalism in the photography industry, influencer marketing for brands & blogging. She answers questions that readers email to her or leave as comments. She also *sometimes* answers questions related to life and how she does things.

The podcast is published 3-4 times each month. No regular schedule.

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iOS Subscribe on iTunes
Others Subscribe via RSS
Naina.co Blog Stats
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79 #TNRE Hindi Edition : ब्लौग्गिन्ग क्या है? / What is Blogging? #TheNainaRedhuExperience https://t.co/kH0ittGWDj
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Waiting for the next shot to be setup. eklavyasood was one of the models I photographed on my recent outdoor shoot… https://t.co/nvYlPoh4DA
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Desperate times, desperate measures. Hats off. https://t.co/jhFlfarket
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About Naina

Naina is an international Luxury & Lifestyle Photographer & Blogger based out of India. There's also Brand Storytelling and Influencer Marketing. She is an Experience Collector.

She has been blogging since 2004 starting with the subjects of Innovation Management & Creativity > Branding & Identity Design > Luxury & Lifestyle.

Naina.co was launched in 2010 & became the first Luxury & Lifestyle blog in India, where international luxury brands featured their craftsmanship for the Indian audience. Naina.co is best known for vibrant photography combined with brand-storytelling that elevates a brand's message far above "regular blogging". As a brand, Naina.co has created a unique space within the Indian Influencer Marketing industry as not only a creator of quality, brand-relevant content and also an industry leader pushing the boundaries of creativity and professionalism.

Well-traveled across America ( New York, San Francisco, Los Angeles ), Canada, Europe ( France, Italy, Austria, Switzerland, Netherlands ), The United Kingdom , South-East Asia ( Hong Kong, Singapore, Bhutan, Vietnam, Thailand, Sri Lanka ), the Middle East ( Dubai ), Naina is always looking to bring more of the world to her Indian audience.

All Copyright rests with Naina Redhu. All Rights Reserved. Written permission is required for you to copy & / or use images from this website. Email n@naina.co to ask.

Naina.co Updates & Announcements

Be the first one to receive updates of the following : New Blog posts on Naina.co, New Podcast Episodes, Announcements of giveaways & freebies, Workshop Dates, New products in the shop & much more!

By checking this box, you confirm that you have read and are agreeing to our terms of use regarding the storage of the data submitted through this form.

#WorkshopsByNaina
30th June, 2018 in Gurgaon ( Currently SOLD OUT )
http://www.naina.co/wp-content/uploads/2017/01/TheNainaRedhuExperience-Podcast.jpg
PODCAST : The Naina Redhu Experience

Naina talks about professionalism in the photography industry, influencer marketing for brands & blogging. She answers questions that readers email to her or leave as comments. She also *sometimes* answers questions related to life and how she does things.

The podcast is published 3-4 times each month. No regular schedule.

YouTube
iOS Subscribe on iTunes
Others Subscribe via RSS
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#53 The Naina Redhu Experience : Influencer Marketing for Brands, Part Eight, Things To Consider with Influencers

Things to consider when you – as a brand – start looking for Influencers. I get into details of the notecard that was introduced in the last podcast episode.

Influencer’s Presence + Influencers who are Specialists & Generalists + Influencer References ( Media Kit / Client List ) + Content Quality and Production + Content Licensing + Disclosure Handling + Preference for Direct or via Agency relationship with the Influencer.

Enjoy! And thank you for listening / watching. What do you think about this series? Is there something I’m completely missing? Am I talking about stuff that’s too basic? Am I making any sense? Would love to know!

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#52 The Naina Redhu Experience : Influencer Marketing for Brands, Part Seven, What is an Influencer? Where do I find Influencers?

Finally! 52 weeks of this podcast. A whole year! Unbelievable eh – at least to me! And the seventh edition in the Influencer Marketing for Brands series! ( I’m talking about – from a brand’s point-of-view – who or what is an “influencer” and I also talk about where you can find these influencers. )

I get a little pedantic about things like “What is an Instagram bio?” because a lot of people are starting on this “influencer marketing” thing only in 2017 – they are new to social networks and we can all use a bit of a nudge to get started.

Where will you find influencers? Ask around. Word of mouth is ideal to know who has done solid work. “Follower” counts can be and are super deceptive. Do you research, talk to other brands who have experience in working with influencers. Where did they get value from? Ask for recommendations.

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#51 The Naina Redhu Experience : Location Courtesy, Instagram

Taking a break from the Influencer Marketing for Brands series and answering a question received from a blogger. Also talking a bit about the effect of being verified on Instagram ( basically, a slight uptick in blog traffic because can include links in stories – although have noticed that some non-verified accounts can also share links in stories now. )