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asidebrands

261 posts
  • #EyesForBranding&Print
  • asidebrands

Metaphor to illustrate how important a logo is to the overall brand image

  • July 9, 2010
  • naina
The following is an excerpt from an article by Thomas Eales on Gluemarketing.co.uk For the full article please follow this link, http://www.blog.gluemarketing.co.uk/2010/05/logos-front-cover-to-your-brand.html When speaking with clients about the importance of…
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  • #EyesForBranding&Print
  • asidebrands

Tuhin Kumar : Logo Design

  • July 8, 2010
  • naina
I’m working on a logo for @tuhinkumar for his personal / portfolio website http://www.tuhinkumar.com/ This is the first round of sketches that I have emailed to him : Apart from…
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  • #EyesForBranding&Print
  • asidebrands

Calibre Works : Logo Design

  • July 7, 2010
  • naina
This was another one of those logo design engagements that never got finished. Primarily because there was very little or no articulation of what the logo needed to be. As…
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  • #EyesForBranding&Print
  • asidebrands

Creative brief & why

  • July 7, 2010
  • naina
Why does the client have to fill in the creative brief? Wouldn’t you want your car mechanic to know what the problem with your car is, what model it is,…
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  • #EyesForBranding&Print
  • asidebrands

Design professionalism in India

  • July 7, 2010
  • naina
I’ve had a glimpse of what it might be like to work with uncompromising standards in the design industry. Where client’s don’t take you for granted, give you all the…
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  • #EyesForBranding&Print
  • asidebrands

I see a lot of BLUE in your logo designs. How and why?

  • July 5, 2010
  • naina
ANSWER : Mostly because the client said so. What most people, on the non-design side, do not realize is that a logo is not based on a designer’s whim –…
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  • #EyesForBranding&Print
  • asidebrands

Summary : 10 most common brand naming mistakes

  • July 4, 2010
  • naina
This article is a summarized version of the original written by Paola Norambuena, who is Senior Director, Head of Verbal Identity for Interbrand. The article appears on the Interband website…
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  • asidebrands

Twitter @ anywhere Tweetbox

  • July 3, 2010
  • naina
I am going to specifically talk about the Tweetbox here. The end result will help you setup a box like the one on the right sidebar of this blog, which…
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  • #EyesForBranding&Print
  • asidebrands

Alphabet Consulting : Logo Design

  • July 2, 2010
  • naina
This is a project from September 2009 and the company, currently, no longer uses the final logo delivered to them. Read on for the complete evolution of the logo designed…
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  • #EyesForBranding&Print
  • asidebrands

Deskography

  • June 19, 2010
  • naina
I’ve never been comfortable sharing what my work-desk looks like – because there really is nothing to show – even when I do it up, it’s really plain. But an…
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  • #EyesForBranding&Print
  • asidebrands

Putting all the ANDs in one logo

  • June 5, 2010
  • naina
We all want our logos to represent who we are [ if it is an individual consulting firm for example ], what our company does and what we want our…
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  • #EyesForBranding&Print
  • asidebrands

Holiday Express : advert card design

  • June 4, 2010
  • naina
This is what I’m working on currently – what you see below has been sent out to the client for approval – waiting on it. Holiday Express is a travel…
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  • #EyesForBranding&Print
  • asidebrands

Advice Marketing : Logo Design

  • June 3, 2010
  • naina
Advice Marketing is a digital marketing consultancy run by Shiva Narayan. asidebrands was approached for a logo design for the new venture [ Shiva spotted me on Twitter ] and…
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  • asidebrands

Pay the artist / logo designer

  • February 25, 2010
  • naina
I’d rather not spoil it for you. Watch it. Substitute ‘writer’ for ‘designer’ and even ‘photographer’. I’ve been in that situation, supposedly large corporates calling to ask for a freebie…
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  • asidebrands

The League of Movable Type : Open-source free typefaces

  • February 18, 2010
  • naina
Their website says : “We’re done with the tired old fontstacks of yesteryear. Enough with the limitations of the web, we won’t have it. It’s time to raise our standards.…
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  • #EyesForBranding&Print
  • asidebrands

Non-paying client : Bitfang.com Corporate Identity design project

  • February 11, 2010
  • naina
VISIT THEBITFANGFILES.com, show your support, help a designer get paid! Unfortunately, it has happened again. Non-payment of dues and threats from the client. Actually, the threats are a first –…
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  • asidebrands

Kingfisher Calendar 2010 Launch photography

  • December 6, 2009
  • naina
The introduction on the website says, “Here is your chance to rub shoulders with Dr. Vijay Mallya, photographer Atul Kasbekar, a host of celebrities and a bevy of Kingfisher Swimsuit…
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  • #EyesForBranding&Print
  • asidebrands

aside Brands : sketchaside

  • November 20, 2009
  • naina
Lofty ambitions of posting sketches from latest projects on this blog. It’s a start. Getting projects done and delivered seems easier than updating the blog with those projects as case…
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  • #EyesForBranding&Print
  • asidebrands

Logo design tips for design students

  • November 13, 2009
  • naina
@bethquirie on Twitter, recently sent out a tweet asking for some logo design tips for logo-design students. The following is what I tweeted back to her : Connect with the…
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  • #EyesForBranding&Print
  • asidebrands

Bootstraplogo holiday season discount

  • November 1, 2009
  • naina
$50 off on the already dirt cheap rates on logo design under Bootstraplogo.com. The original price was $ 252. For the holiday season, till 31st December, it is not $…
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  • asidebrands

Graphic designer vs. Client

  • November 1, 2009
  • naina
The most hilarious design-related video I have seen till date. I don’t think this has been circulated widely in the Indian design circles. I saw it about a month back.…
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  • #NAINAxADOBE
  • asidebrands

Adobe CS5 Suite updates / news

  • November 1, 2009
  • naina
There’s Sharing your screen for free in CS4 : I definitely did not know that this feature existed. I don’t work too much in InDesign unless there’s an Annual Report…
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  • #EyesForBranding&Print
  • asidebrands

Butterfly Lips Illustration

  • October 24, 2009
  • naina
And one more in the weekend tryst with Adobe Illustrator. Post-processed in Photoshop as well.
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  • #EyesForBranding&Print
  • asidebrands

Apples fictional logo in the woods

  • October 24, 2009
  • naina
Using the Symbol Spray tool in Illustrator. Thanks to Veerle again. Not touched in Photoshop – all Illustrator through and through. I did not think such a thing was possible.…
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About Naina

Naina is currently managing Guest Experiences at Suryagarh in Jaisalmer.

Naina is also an entrepreneur : a professional photographer, a painter, an experience collector.

Her career, spanning 18 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector.

Naina started her blog 17 years ago and it has evolved from writing about Creativity & Innovation, to sharing case studies about Branding & Graphic Design to finally a destination for some of the leading Luxury & Lifestyle brands as Naina writes features for these brands and photographs them.

Having traveled all over India as a child ( the advantage of having a father serving in the Indian Army ), she is also well-traveled across Europe ( Austria, Switzerland, Netherlands, Italy and France ), Asia ( Bhutan, Sri Lanka, Thailand, and Vietnam ), America ( New York, Los Angeles and San Francisco ), and Canada.

Naina has her own podcast called The Naina Redhu Experience, where she talks about the business and professional aspects of photography, blogging and influencer marketing in India.

Her abstract art, under the KhaosPhilos label can be shopped on the Naina.co online store and she is available for bespoke commissions as well.

"The New Rules of Online Brand Building", Naina's on-ground workshop, recently wrapped up its 8th Edition. Launched in 2018, "Workshops By Naina" is going to be seeing more editions across the country & online.

Naina is also available for hire as a Speaker. She has been invited as a Keynote Speaker at a blogging conference and also speaks about the business of photography in India.

Always learning & evolving online, she has presence across several online spaces including Twitter, Instagram, Facebook, YouTube, Pinterest, LinkedIn, TikTok and her podcast can be found on all podcast channels and apps.

ART SHOP
  • Repeatedly Relentlessly Resourceful, 2021, 64 Inches in Diameter, Hand-Painted Acrylics on Stretched Canvas ₹500,000.00
  • Where Are My Succulents, 2020, 56 Inches on Canvas ₹350,000.00
  • Seven Lines, 2021, 48 Inches in Diameter, Hand-Painted Acrylics on Stretched Canvas ₹250,000.00
  • Clouds Are Rainbows In Hiding, 2020, 36 Inches on Canvas ₹160,000.00
  • coral ray dancer, canvas painting, contemporary art, acrylics on canvas, original art, hand painted, naina, naina redhu, khaosphilos, khaos philos, chaos lover, women painters, women artists, female artist, indian art, indian contemporary art, geometric abstraction Coral Ray Dancer, 2021, 30 Inches on Canvas ₹110,000.00
  • Is This A Sunset, 2020, 30 Inches on Canvas ₹110,000.00
Photography Portfolio
  • Fiama-Di-Wills-BeYoung-Naina-Akanksha-Redhu-WIFWAW14-Raconteuse-Fashion-Blogger-Photographer-Storyteller
    Fiama Di Wills #BeYoung #WIFWAW14
    • April 30, 2014
  • Naina.co-Raconteuse-Visuelle-Photographer-Blogger-Storyteller-Luxury-Lifestyle-February-2015-Paris-Fashion-Week-Autumn-Winter-Rahul Mishra
    Rahul Mishra, The Village, Paris Fashion Week FW15, Workshop Visit
    • March 11, 2015
  • Naina.co-Photographer-Raconteuse-Storyteller-Luxury-Lifestyle-August-2014-Formal-Portrait-Actor-Model-Shoot
    Amit Joshi, Formal Wear
    • September 19, 2014
FRAGRANCES #NOSEDBYNAINA
  • Baraonda by Nasomatto #NosedByNaina
  • NosedByNaina, Fragrance Blogger India, Perfume Blogger India, Naina.co, Naina Redhu, Nosed By Naina, International Fragrance Blogger, International Perfume Blogger, Perfume Review Blog India, Frgarance Review Blog India, EyesForBeauty, Lifestyle Blogger India, Luxury Blogger India, Lifestyle Photographer India, Luxury Photographer India, Professional Photographer India, Photographer Blogger India, Fragrance Influencer India, Perfume Influencer India, International Fragrance Influencer, So Nude, Costume National, Javed Sayed, Empress Trading Company, Pune, Eau De Parfum, EDP, Neroli, Floral, Rajnigandha
    So Nude, Eau de Parfum by Costume National #NosedByNaina
  • Naina.co, Diptyque, L'Ombre dans l'Eau, Shadow in the water, FragranceOfTheMonth, Fragrance, Parfumier, Perfume, Parfum, Made In France, Fragrance Blogger India, Perfume Blogger India, Fragrance Influencer India, Perfume Influencer India, Photographer, Blogger, Influencer, Fragrance Review Blog, Perfume Review Blog, Winters, Green, Fragrance For Women
    L’Ombre dans l’Eau by Diptyque #FragranceOfTheMonth #EyesForBeauty
  • Naina Redhu, Naina.co, #FragranceOfTheMonth, ScentSutra, Bracken, Amouage, Midnight Flower Collection, Bracken Women, Perfume, Artisanal Fragrances, Exquisite Perfume, Luxury, Niche, EyesForLuxury, EyesForDestinations, Mussoorie, JW Marriott, Marriott International, Walnut Grove, Resort, Spa, Cedar Spa, Uttarakhand, Mussoorie, Tourism, Travel, India, EyesForIndia, Content Strategist, Content Strategy, Incredible India, Digital Strategy, Online Strategy, Content Queen, Marriott Mussoorie, Content Queen, Lifestyle Photographer, Photography, Professional Photographer, Lifestyle Blogger, Lifestyle Content, Travel Blogger, Travel Photographer, Travel Content
    Bracken Woman by Amouage at ScentSutra.com
  • #EyesForBeauty, #EyesForLuxury, #FragranceOfTheMonth, Experience Collector, Fragrance, Fragrance Blogger, Fragrance Blogger India, Fragrance Market India, Fragrance Of The Month, Fragrance Photographer, Leather, Lifestyle, Lifestyle Blogger, Lifestyle Blogger India, Lifestyle Photographer India, Luxurious, Luxury Blogger, Luxury Blogger India, Luxury Brands, Luxury Photographer, Luxury Photographer India, Naina Redhu, Naina.co, Parfum, Parfumier, Perfume, Perfume Photographer, Product Blogger, Product Photographer, Professional Photographer, Scent, Visual Storyteller, Visual Storyteller for Luxury Brands, Chloe, Fleur de Parfum, Roses, Flower Charm, Michel Almairac, Mylene Alran, ribbon, silver plated
    Chloé Fleur de Parfum #FragranceOfTheMonth

All Copyright rests with Naina Redhu. All Rights Reserved 2022. Written permission is required for you to copy & use images or text from this website. Email n@naina.co to ask.

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#EyesForStreetStyle
  • naina.co. naina redhu, the voice of fashion, TVoF, commissioned photo story, photo essay, photo story, photography assignment, photo assignment, NDLS, New Delhi, Railway Station, Railway Look, Airport Look, EyesForStreetStyle, Street Style, India Street Style, Railway Station Street Style
    Street Style from New Delhi Railway Station #EyesForStreetStyle #NDLS #NAINAxTVoF
  • naina.co. naina redhu, the voice of fashion, TVoF, commissioned photo story, photo essay, photo story, photography assignment, photo assignment, NDLS, New Delhi, Railway Station, Railway Look, Airport Look, EyesForStreetStyle, Street Style, India Street Style, Railway Station Street Style
    Street Style from New Delhi Railway Station #EyesForStreetStyle #NDLS #NAINAxTVoF
  • naina.co. naina redhu, the voice of fashion, TVoF, commissioned photo story, photo essay, photo story, photography assignment, photo assignment, NDLS, New Delhi, Railway Station, Railway Look, Airport Look, EyesForStreetStyle, Street Style, India Street Style, Railway Station Street Style
    Street Style from New Delhi Railway Station #EyesForStreetStyle #NDLS #NAINAxTVoF
#EyesForStreetStyle
  • naina.co. naina redhu, the voice of fashion, TVoF, commissioned photo story, photo essay, photo story, photography assignment, photo assignment, NDLS, New Delhi, Railway Station, Railway Look, Airport Look, EyesForStreetStyle, Street Style, India Street Style, Railway Station Street Style
    Street Style from New Delhi Railway Station #EyesForStreetStyle #NDLS #NAINAxTVoF
  • naina.co. naina redhu, the voice of fashion, TVoF, commissioned photo story, photo essay, photo story, photography assignment, photo assignment, NDLS, New Delhi, Railway Station, Railway Look, Airport Look, EyesForStreetStyle, Street Style, India Street Style, Railway Station Street Style
    Street Style from New Delhi Railway Station #EyesForStreetStyle #NDLS #NAINAxTVoF
  • naina.co. naina redhu, the voice of fashion, TVoF, commissioned photo story, photo essay, photo story, photography assignment, photo assignment, NDLS, New Delhi, Railway Station, Railway Look, Airport Look, EyesForStreetStyle, Street Style, India Street Style, Railway Station Street Style
    Street Style from New Delhi Railway Station #EyesForStreetStyle #NDLS #NAINAxTVoF
The Makrana marble in the lobby glows different in the morning sunlight @suryagarh 64 0
जो भी बोलो, 101 2
Kamola Farms, agricultural plains just outside Jim Corbett National Park. May, 2022. 58 0
I'm wearing the "Black Rose Copper" brooch painting from the sculptural series of #WearableArt #Brooches. 2 inches in diameter. Copper foil & acrylics on wood. Magnet clasp at back. From my art label @khaosphilos 70 1
Robbin at @suryagarh alongwith @spawallah & @shyam197979 72 1
#TheTreeOfLife @rahulmishra_7 147 3
Jaisalmer is a surprise this season. Near Mundhari village. August, 2022. 103 4
I love my uniform 🌟 94 3
Thar Dinner at the @suryagarh Celebration Gardens under a bright Moon tonight 🌖 as the Jaisalmer musician belts out tunes on the Algoza (the double flute). 107 1
Jawahar Niwas Palace, Jaisalmer, Rajasthan. 249 9
I'm wearing the "Forge" brooch painting from the sculptural series of #WearableArt #Brooches. 2.5 inches in diameter. Hand-cut acrylics on wood. Magnet clasp at back. From my art label @khaosphilos 90 5
@pawanpandey658 #EyesForPeople 72 3
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