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mumbai
68 posts
Logo design for Industrial Organics Limited or IOLCP
After analyzing the filled-in Creative Brief, the following four concepts/themes were chosen: 1. Environment Friendly [ as a chemicals and pharmaceuticals manufacturing company, IOLCP pays particular attention to the effects…
What’s new at the aside design studio
The blog’s been re-re-designed. I wasn’t too happy with the boxy feel of the Qwilm theme [ originally seen on Lokesh’s Huddletogether ]. So I tweaked and tweaked and…
What Design Means
Apart from the fact that it’s a good article on the above topic, it has some other non-design related parts that rhyme well with the way I work/aside works. For…
Dreamhost Hosting Discount
UPDATE : 27th April, 2008. This promo code has been discontinued by aside. For more details on how you can still sign up for the best hosting provider on the…
Christmas Wallpaper
UPDATE : Christmas Wallpaper for 2008 Christmas Wallpaper for 2009 I did the Diwali wallpaper in 2005 and then followed-up with Diwali wallpapers for 2006. Update: There’s a Christmas wallpaper…
Logo Design for Trishul
I recently completed a project for Srijith Nair, for the Trishul research project at the Department of Computer Science at the Vrije Universiteit in Amsterdam, Netherlands. A Trishul is a…
Blogs as weapons of mass communication
I’ve been a huge proponent of using blogs for communicating with clients, fellow-professionals and the public in general. In India, the uptake of blogs has been phenomenal but we’re still…
Scope of a designer’s portfolio
When I was starting off on my own to setup aside as a design studio, I was never too sure whether to restrict my portfolio to certain deliverables explicitly or…
Personal Art Portfolio launched
I have also now managed to launch my personal blog and website at www.nainaredhu.com where the main aim is to create awareness about my art [ which would fall under…
Re-Design completed
I’m done with the re-design of the aside website as well as the aside blog. One of the major additions in this re-design is the addition of my personal art,…
Re-Design in progress
I’ve pretty much planned to not sleep for the next couple of nights. The aside design studio website and blog are being re-designed and tweaked. So this is another wonkiness…
Hiring : Java PHP MySQL and Linux programmers
Hiring for the following requirements: [ these requirements are for the web development company that belongs to a friend of mine ] Java — someone who is a pro with…
Logo Design – Case Study
This is the first “formal” case-study I am releasing. The primary aim is to help current and prospective clients understand one particular part of the mechanics of a design engagement…
Logo design for Satguru Prem Auto Components Ltd.
The client needed a logo and a visiting card as they are rapidly expanding into the international market and needed to revamp their existing identity. Part of the brief was…
the difference between Corporate Identity design and Logo Design
Logo design is a subset of Corporate Identity design. A company’s corporate identity includes the following: 1. Logo design 2. Brand colors 3. Brand name 4. Stationery including the letterhead,…
Happy Diwali!
UPDATE : October 2010 New Diwali wallpaper for 2010 here. UPDATE : September 2009 New Diwali wallpaper for 2009 here. UPDATE : September 2008 A new wallpaper has been designed…
LinkedIn’s Santa
This is the LinkedIn Santa telling you that upgrades are being made to the website. I love this Santa because it tells me that LinkedIn is working for my benefit!…
Advertising your design studio
As an independent designer, I have been toying with the idea of using text link ads or small graphic ads on popular design websites that prospective clients also visit. But…
Dieter Rams
Ten principles of good design by Dieter Rams, Industrial Designer [ Read his profile on DesignMuseum.org]: Good design is innovative. Good design makes a product useful. Good design is aesthetic.…