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  • #WTFNaina

#WTFNaina : Clicking Bait

  • August 29, 2016
  • naina

Them :

“We see from your Twitter profile that you like clicking. Participate in this contest and maybe you’ll win something for clicking!”

 

Yes, I like “clicking”. Assuming you mean “photography”, which is so much more than “clicking”.

I enjoy, like, love, am passionate about and GET PAID for “clicking”.

I also read the terms and conditions of “contests”. And when I read that the contest will have all ownership of MY images as soon as I submit the image to the contest, I run away in the opposite direction. This condition applies ON SUBMISSION, not ON WINNING. Photographers, whether amateur or professional, please read Terms & Conditions of website and contests and market places before you sign up and start submitting.

Just because you are not a professional photographer who makes their living photographing does not mean you should ignore your rights and allow yourself to be taken for a ride. Brands and platforms use visuals to attract potential customers. They use images to build their brand’s image online and in print. Great images can help make brands. As someone who might have captured such an image, you have value. And that value can be traded for compensation.

When you get paid for an image, you aren’t getting paid only for “clicking” the shutter button at the right time. You are getting paid for the potential that the image represents for the buyer.

When you are a professional photographer, in addition to the above, you are also getting paid for your years of experience, which led you to the moment of that “click” where you pointed your camera in the correct direction, framed the subject just right, let in enough light onto the camera’s sensor, got the photo, spent hours in post-production and then presented the image online or offline for viewers to enjoy and consume.

Spend time pursuing clients who might value your work instead of spending time submitting images in “contests”. Most of these contest are marketing activities for brands where ALL the value is derived by the brand. Some photography competitions might be useful to submit in and might require a fee to let you submit photos – please read reviews of such contests and competitions beforehand and see photo of previous years’ winners. I do not participate in any contests.

Don’t be fooled by, “It’s just a click.” It most certainly is not.

 

More anecdotes and stories in the #WTFNaina series. ( These are all true stories by the way. Some written emails, some from face-to-face meetings. They have all been piling up for years now and I’ve decided to put them to use! )

Photo from one of the weddings I photographed a few years ago. I am photographing weddings again! See Weddingsbynaina.com for more of my previous work and hit me up!

 

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Naina Redhu is a professional photographer & visual artist.

Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector.

Naina started her blog 16 years ago and it has evolved from writing about Creativity & Innovation, to sharing case studies about Branding & Graphic Design to finally a destination for some of the leading Luxury & Lifestyle brands as Naina writes features for these brands and photographs them.

Having traveled all over India as a child ( the advantage of having a father serving in the Indian Army ), she is also well-traveled across Europe ( Austria, Switzerland, Netherlands, Italy and France ), Asia ( Bhutan, Sri Lanka, Thailand, and Vietnam ), America ( New York, Los Angeles and San Francisco ), and Canada.

Naina has her own podcast called The Naina Redhu Experience, where she talks about the business and professional aspects of photography, blogging and influencer marketing in India.

Her abstract art, under the KhaosPhilos label can be shopped on the Naina.co online store and she is available for bespoke commissions as well.

"The New Rules of Online Brand Building", Naina's on-ground workshop, recently wrapped up its 7th Edition. Launched in 2018, "Workshops By Naina" is going to be seeing more editions across the country & online.

Naina is also available for hire as a Speaker. She has been invited as a Keynote Speaker at a blogging conference and also speaks about the business of photography in India.

Always learning & evolving online, she has presence across several online spaces including Twitter, Instagram, Facebook, YouTube, Pinterest, LinkedIn, TikTok and her podcast can be found on all podcast channels and apps.

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