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  • The Naina Redhu Experience

#40 The Naina Redhu Experience : Business & Wearing My Heart On My Sleeve

  • March 15, 2017
  • naina

A fellow-entrepreneur, solo independent contractor recently reached out to me to ask me business was faring considering how open I was about the challenges I faced. They wanted to know how asking for a 100% advance, for example, had affected my business. How was the #WTFNaina column affecting work, etc. There’s no way to tell because if someone is NOT hiring me for some reason, they aren’t going to come and tell me about it now are they?

How one is perceived by others, is not in one’s control. This applies to one’s personal as well as professional life. But keeping one’s head down and keeping at it isn’t going to cut it anymore. One’s got to make a noise about industry practices that need to die and die now. The “old guard” doesn’t get it. They either need to go or they need to change. I’m guessing, the former is what will happen sooner.

In the meanwhile, as fellow-solo-independent contractors, we have to talk with each other so that we may learn from each other. Now, most of us are not comfortable talking with each others, which is why we have blogs yo! Use your blogs and social media channels to sound the battle-cry and don’t be shy. We’re in this together regardless of whether this sinks or floats. I’m in it to help it float if I can help it.

How it affects business is not my business. Like everything else, business is not possible without external intervention. I can only control how I think, feel and do things. My actions and the choices I make. Life’s too short to depend on “business” to help guide my ethics and moral compass. I’d like others to not waste my time just the way I try not to waste the time of others. And the only way I know to educate others is by my own actions.

When clients tell me they’re pleasantly shocked that I do as I say – in terms of deliverables and timelines – it cuts both ways. I expect the same standards from my clients. And it’s a fight. No one said it would be easy and it only get’s harder. You have to decide what your lines are and then you have to draw them. If you can manage to have fun and lift up some others along with yourself, I’d say that’s a pretty darn successful business.

Download Audio-Only here : #40-The-Naina-Redhu-Experience-Heart-And-Business

I’m happy to answer questions about photography, blogging, the industry and about my experiences. You can ask me anything by leaving a comment here or by emailing me on blog@naina.co

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  • March 14, 2017
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  • March 15, 2017
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Naina Redhu is a professional photographer & visual artist.

Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector.

Naina started her blog 16 years ago and it has evolved from writing about Creativity & Innovation, to sharing case studies about Branding & Graphic Design to finally a destination for some of the leading Luxury & Lifestyle brands as Naina writes features for these brands and photographs them.

Having traveled all over India as a child ( the advantage of having a father serving in the Indian Army ), she is also well-traveled across Europe ( Austria, Switzerland, Netherlands, Italy and France ), Asia ( Bhutan, Sri Lanka, Thailand, and Vietnam ), America ( New York, Los Angeles and San Francisco ), and Canada.

Naina has her own podcast called The Naina Redhu Experience, where she talks about the business and professional aspects of photography, blogging and influencer marketing in India.

Her abstract art, under the KhaosPhilos label can be shopped on the Naina.co online store and she is available for bespoke commissions as well.

"The New Rules of Online Brand Building", Naina's on-ground workshop, recently wrapped up its 7th Edition. Launched in 2018, "Workshops By Naina" is going to be seeing more editions across the country & online.

Naina is also available for hire as a Speaker. She has been invited as a Keynote Speaker at a blogging conference and also speaks about the business of photography in India.

Always learning & evolving online, she has presence across several online spaces including Twitter, Instagram, Facebook, YouTube, Pinterest, LinkedIn, TikTok and her podcast can be found on all podcast channels and apps.

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