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#53 The Naina Redhu Experience : Influencer Marketing for Brands, Part Eight, Things To Consider with Influencers

Things to consider when you – as a brand – start looking for Influencers. I get into details of the notecard that was introduced in the last podcast episode.

Influencer’s Presence + Influencers who are Specialists & Generalists + Influencer References ( Media Kit / Client List ) + Content Quality and Production + Content Licensing + Disclosure Handling + Preference for Direct or via Agency relationship with the Influencer.

Enjoy! And thank you for listening / watching. What do you think about this series? Is there something I’m completely missing? Am I talking about stuff that’s too basic? Am I making any sense? Would love to know!

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