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  • #MadeInIndia

MASTO by @DiariesOfNomad #MadeInIndia

  • February 28, 2016
  • naina
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MASTO Ghaagra & Chanderi Silk Kurti by Diaries Of Nomad by Harshita

( Part of the third edition of #MadeInIndia! )

The Masto Ghaagra is NOMAD’s most colorful expression of the gypsy soul. It takes about three days for a Karigar to make MASTO. It has a flare of approximately 10 meters and the undulation produced during the movements are unique to its nature. The fabric used is Cotton Cheent and borders are made of Mashro (woven in Bhuj, Gujarat. )

The Kurti is Made of Chanderi silk (woven in Chanderi, Madhya Pradesh) . NOMAD provided a printed slip as an inner and it creates a bit of mystery and layering effect. I could wear the slip on its own as well, with a skin-colored bra and it should work just fine, especially in Delhi’s summers! ( The kurti and the slip take about 6 hours to make. )

Harshita says, “Nomad is an extension of my own dancing soul. I express my movements, joys and dreams through it . Quiet literally!”

I’d met Harshita for the first time at a Dastkar Delhi Exhibition and she is the “gypsy soul” personified. There’s a circle of peace around her. I felt it when I stood next to her, talking about her work. Her presence has a very lovely, calming effect. And the very same thing was delivered to my doorstep by way of the lovely work she does. I was happy to wear the ghaagra and the kurti. Literally, happy.

Diaries Of Nomad : Facebook | Instagram

If you are a small / niche brand and would like to know more about how to participate in the #MadeInIndia feature, please see this page. If you would like to take it forward, please email me on blog@naina.co

( If you would like to keep track of my editorial calendar on this blog, I’ve created a Facebook Group where I will be sharing any upcoming plans and campaigns. )

Some photos of me wearing the ensemble out and about below :





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Naina Redhu is a professional photographer & visual artist.

Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector.

Naina started her blog 16 years ago and it has evolved from writing about Creativity & Innovation, to sharing case studies about Branding & Graphic Design to finally a destination for some of the leading Luxury & Lifestyle brands as Naina writes features for these brands and photographs them.

Having traveled all over India as a child ( the advantage of having a father serving in the Indian Army ), she is also well-traveled across Europe ( Austria, Switzerland, Netherlands, Italy and France ), Asia ( Bhutan, Sri Lanka, Thailand, and Vietnam ), America ( New York, Los Angeles and San Francisco ), and Canada.

Naina has her own podcast called The Naina Redhu Experience, where she talks about the business and professional aspects of photography, blogging and influencer marketing in India.

Her abstract art, under the KhaosPhilos label can be shopped on the Naina.co online store and she is available for bespoke commissions as well.

"The New Rules of Online Brand Building", Naina's on-ground workshop, recently wrapped up its 7th Edition. Launched in 2018, "Workshops By Naina" is going to be seeing more editions across the country & online.

Naina is also available for hire as a Speaker. She has been invited as a Keynote Speaker at a blogging conference and also speaks about the business of photography in India.

Always learning & evolving online, she has presence across several online spaces including Twitter, Instagram, Facebook, YouTube, Pinterest, LinkedIn, TikTok and her podcast can be found on all podcast channels and apps.

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